Founder & Partner. Senior Vice President of Development and Production
2009/2018.
360 Powwow LLC. www.360powwow.com. Miami, United States
- Responsible for the company´s development and acquisition strategy, managing projects from inception to launch.
- Detecting and attracting both on and off-camera talent.
- Leading in house and outsourced development teams.
- Supervising ongoing productions for both scripted and un-scripted areas.
- Leading consultancy projects for content development and acquisition.
- Selected clients include Telemundo (USA), Plural (Spain&Portugal), CUATRO and RTVE (Spain), Mun2 (USA), Nat Geo Wild (USA), Discovery Latinamerica, Channel 13 and Mega (Chile), Canal 10 (Uruguay), Univision (USA). CW (USA) Nickelodeon Latin America and Directv (USA).
Acquisition & Development Consultant
2006/2008
Imagina US / Grupo Mediapro.https://mediaprous.tv
Miami, USA / Buenos Aires, Argentina
- Market trend analysis.
- Detecting content opportunities and potential partnerships.
- Supervising in house development team.
Senior Vice President Development and international Production
2001/2006
Promofilm / A Globomedia Company
Miami, USA. Buenos Aires, Argentina.
- Responsible for the company’s development strategy for Latin America & Hispanic US markets. Including new media initiatives.
- Supervise development divisions in Miami & Buenos Aires.
- Launch and direct Promofilm’s International Production & International Sales departments.
- Responsible for format sales & acquisitions, from initial negotiations through contract.
- Selected projects include, Set up and management of production hubs for big formats such as Survivor and Temptation Island. Clients include Endemol Italy, Caracol Colombia, Fox Studios USA, SBT Brasil, RTL Hungary, TVI Portugal, Channel 10 Israel, C1 Russia, Kanal D Turkey.
- International roll out of in house developed formats Protagonistas de Novela and El Conquistador del fin del Mundo.
- Providing creative and production services in Buenos Aires for US and European productions. Clients include Discovery Home and Health, Fox Studios, Globomedia.
Head of Content
1997/2000.
Promofilm Argentina
Buenos Aires, Argentina.
- Develop and supervise local hit shows such as Sorpresa y ½, Agrandadytos, Grandiosas.
- Develop content for El Gourmet.com, Cosmopolitan TV, Discovery Home and Health, Discovery and other pan-regional cable channels in Latin America.
- Supervise teams that annually delivered 600+ hours of programming.
- Responsible for the company’s acquisition and production of formats such as Survivor, Who Wants to Be a Millionaire, Fort Boyard, Greed.
Creative Producer
1996/1997
Promofilm / Artear Buenos Aires, Argentina.
- Responsible for the development of the weekly 2-hour variety show Sorpresa y 1/2.
- Supervise scriptwriters & segment producers.
- Responsible for on-air promos & media strategy.
Creative Producer
1993/1996 Promofilm / Artear
Buenos Aires, Argentina.
- Develop and pilot ´Causa Común´, daily talk show that ran for 7 years.
- Responsible for all the creative & editorial aspects of the show.
- Responsible for on-air promos & media strategy.
Masters in Applied Research in Media
Universidad Carlos III Madrid 01/09/2019 – 15/07/2020
Address: (Spain)
Field(s) of study: Social sciences, journalism and information
Final grade : 9.23/10
Thesis : Expert Sources and gender parity in Spanish television.
Develop both quantitative and qualitative research skills specifically applied to media and journalism.
Undergraduate Degree in Sociology
Universidad de Buenos Aires 03/1987 – 12/1993
Field(s) of study: Social sciences, journalism and information : Sociology and cultural studies
Final grade: 8.46/10
Certificate in Digital Business Management
Universidad de San Andrés 03/2013 – 12/2013
Certificate in Organizational Coaching
Universidad de San Andrés.
Secondary School Certificate (Argentina) and GCSE Cambridge
Northlands School 12/1983
Spanish - English (Full command)
French (Mid-range)
Team building · Leadership · Decision-making· Research and analytical skills · Ability to Work Under Pressure · Excellent writing and verbal communication skills · Cross-cultural skills · Good listener and communicator· Presentation and negotiation skills